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Busuu
Education
March 12, 2021

Giving users financial incentives to invite their friends on the app

Acquisition
Referral
Busuu pushes you to invite your friends to get 30 days of free premium. Looking more closely, users can invite up to 12 friends, and as the offer is cumulative, they can get up to 1 year of free premium.
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About the app:
Busuu helps over 100 million people overcome their learning struggles, from lack of time and motivation to problems with grammar and vocab.