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June 22, 2021

Personalizing app UI to create a closer relationship with users

User experience
User Interface
Calm is a meditation app. As part of navigation' settings, you can customize what Calm calls "Scenes". Scenes form the background of the app which is both a dynamic image and a background sound. A simple trick to personalize the user experience and to put him/her in the right mood to consumer your content.
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About the app:
Calm is the leading app for meditation and sleep with more than 1.5 million ratings on the stores.