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June 3, 2021

Driving app adoption with product tutorials

User experience
Product tutorials
Great trick from Strava: showing users how to use the new version of the app with product tutorials in each section of the app. Also note their UX wording: 1/2 simple and imperative sentences per section to engage users with the new features.
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About the app:
Strava is the leading GPS cycling and running mobile app. It lets you track your running, join challenges and follow friends.