User experience

Using auto-promotions to drive product adoption

Happn
Dating
March 27, 2021

Using auto-promotions to drive product adoption

User experience
Auto-promotions
During a swipe session, users are pushed auto-promotions such as Happn's dating map in order to help them unlock the full potential of the free version.
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About the app:
Happn is a location-based social search mobile app mainly used as a dating app.
Facebook
Social
July 4, 2021

Using auto-promotions to drive product adoption

User experience
Auto-promotions
No screenshots found.
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About the app:
It's just Facebook.
Tinder
Dating
September 15, 2021

Using auto-promotions to drive product adoption

User experience
Feature announcement
Auto-promotions
Between two swipes sessions, the app incites users to go for its new video feature.
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About the app:
Tinder is the #1 dating app with 50+ million users.
Twitter
Social
January 12, 2022

Using auto-promotions to drive product adoption

User experience
Feature announcement
See here Twitter's announcement when releasing Spaces.
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About the app:
Twitter is a social network for short-form text messages