Using Easter eggs to reinforce the relationship with users
Wolt
Food Ordering
October 10, 2021
Using Easter eggs to reinforce the relationship with users
User experience
Gamification
When clicking on the timer during waiting time, users can launch a quick game: tap as many times as possible on the screen in 5 seconds.
A funny way to show how they care about their users and take advantage of a low-intensity moment in the app to delight customers.
Wolt is a food delivery app that mostly operates in Northern and Central Europe: Czech Republic, Finland, Poland, Germany, Denmark, Estonia, Croatia, Hungary...
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