![](https://uploads-ssl.webflow.com/5f43d701237b0c7fee689b6a/6012de3b1d0bc928d39d4e85_spotify.png)
November 9, 2021
Using in-app notifications to drive the adoption of new features & content
User experience
In-app notifications
See here Spotify's in-app campaign to promote La Casa de Papel new season and exclusive content (interviews, playlist) around this release.
About the app:
Spotify is one of the most downloaded music streaming app.